Advertisements Put Self-Esteem of Women at Risk as Victoria’s Secret Promotes “The Perfect Body” For Women While Nike Plus Advocates Belief of Men Superiority

The Victoria’s Secret advertisement produces negative effects because the words “The Perfect Body” are written over the line-up of skinny women. This could cause low self-esteem for other women in society who feel the advertisement is implying that there is only one body type that is “perfect”. Women may feel that if they do not have this body type, then they are not beautiful. The NikePlus advertisement may also produce negative effects for women because it promotes men as being the superior gender, which could make women feel as if they are not good enough or have low-set limitations. Both of these advertisements could affect the self-esteem of women directly or inadvertently; possibly leading to a variety of future problems for the female gender if they let advertisements like these become self-fulfilling prophecies.